Services and process.

Built for you & your users

You define your product goals, we create what you need. To formulate the ideal path for user engagement, we partner with you to determine your product objectives and define what inspires your future users. With standardized processes at the forefront of our efforts, our data-driven researchers, strategists, and agile design and development teams transform your ideas into reality.

Process-driven product creation

While our team members are obsessed with creativity and innovation, our proven processes ensure your product is delivered on time and to your planned specifications. With a scrum project management framework, cross-department precision checks, workflow technologies, interdisciplinary backlog grooming, and an agile methodology driving us, your digital product remains cohesive and on-schedule throughout the entire product design and development process.

Research

Efficient and effective research in any business venture requires a certain skill set to produce ROI against time investments. Our researchers employ years of experience along with a toolkit of resources to guide your product’s creation at minimal expense. Product ideas must be evaluated against existing products and target markets to determine the viability of your product after launch. How can you define opportunities for product optimization if your ideas aren’t surveyed by real people? This step is crucial to the construction of any digital product as it influences technologies, design, business propositions, strategies, and tests assumptions about the market’s use of your product.

Strategy

When viewing a city from a flying helicopter you can see a lot more than if you are viewing the city from a building within. That is our approach to strategy. We map out the entirety of the product and take all factors into account to ensure every possible avenue is considered and optimized to maximize product engagement. We don’t just view your product from one perspective, we look at how to enhance every facet. From product research to our web design and development services, we define and employ actionable product development strategies from the get-go.

UX Design

Users understanding what screen or web page they are on at any given time is part of your product’s user flow. Knowing where to click is crucial for user experience. People don’t want to search for a button or page element to click on in order to arrive at their intended destination. Whether your users are customers or employees, our strategists, designers, and developers place themselves into your user’s shoes and let design principles guide their way. They identify your user’s pain points, how your product can overcome their pain points, what your users need from your product, and, last but not least, what they want from your product. Empathy for your user’s wants and needs determines your product adoption and the success of your digital business.

Moreover, who doesn’t like visually pleasing graphic design? With videos, images, gifs, fonts, components, colors, shapes, and combinations of them all, tying these visual design elements together with a user-friendly interface will earn your product its users just as much as any marketing efforts.

Development

You ask “[insert great idea here], can you do that?”… We answer “Yeah, we can make anything!” and we aren’t kidding. With innovation at the forefront of our business model, your digital ideas truly can come to fruition. Development follows design, but development is given tremendous attention from the onset. We choose the technologies that are right for your product and break the complicated jargon down so you can understand why we choose the stacks we do.

Now, have you ever experienced buggy software? If you’re a product manager or CTO, of course, you have. As a client, you expect your digital products to work as intended. Functional code makes the product. With immense attention to bug triages to achieve an MVP, we utilize testing practices to account for all outliers to ensure your product consistently operates at peak performance across all users.

Support

How are your systems running? Do they ever crash? You’re not alone. With all of the updates that operating systems deploy and new privacy laws coming into effect, updating your software to operate consistently and within compliance is an ever-pressing issue in today’s fast-paced market. No one wants their software to be incompatible or get flagged, so stay ahead with active support, testing, and maintenance.